01
Forms that feed a Google Sheet
Every form on your site drops the name, number, and request into a shared Google Sheet the moment it's sent. No digging through email, no lost leads.
Automation & CRM · Knoxville, TN
Less busywork.
Less busywork.
Fewer missed leads.
Most small businesses don't need more software. They need the software they already pay for to work together, and someone to cut what they don't need. We look at how your leads come in, where they go, and what you're paying every month. Then we connect the pieces: website forms that drop straight into a Google Sheet, a CRM your team actually uses, lead lists for your market, and simple tools we build for you, so you stop paying monthly for things you could own.
What we set up
The pieces that stop leads from slipping
Every business is wired a little differently, so we start with what you have. These are the jobs we do most.
02
CRM setup
Ready for a real CRM? We help you pick one that fits your size and budget, set it up, and connect it to your website so leads land there on their own.
03
Lead lists and data scraping
We pull public data into a clean list your team can call or email, built around who actually buys from you.
04
Lead tracking
See which call clicks, forms, and bookings came from Google, ads, or your website, so you stop guessing. Pairs with our analytics and reporting.
05
Professional email for less
Email on your own domain, like you@yourbusiness.com, without paying Google Workspace every month for each person on your team.
06
Booking that runs itself
Customers book straight into your Google Calendar from your website, so nobody plays phone tag to schedule a call.
Lead lists
A real example: leads for a pool company
A pool service client wanted more commercial accounts, but didn't know where to start. So we built them a list of every resort, hotel, and property in their area that mentions a pool: names, locations, and public contact details, ready for their team to start calling.
That's what a good lead list looks like. Not a random dump of email addresses, but the specific businesses most likely to need what you sell. A roofer might want every apartment complex in Knox County. A detailer might want every dealership.
Cutting costs
Own your tools instead of renting them
Before we add anything, we look at what you already pay for. Small businesses often stack up monthly subscriptions for things that could be one simple tool: a form app, a scheduling app, a spreadsheet add-on, a website builder.
When it makes sense, we consolidate them and build a simple version in-house, then hand it over to you. It's yours to run, with no subscription attached. Sometimes the best automation is getting rid of a bill.
Process
How it works
- Free callTell us how leads come in today and where they get stuck.
- Quick reviewWe map your current tools, forms, and monthly costs.
- A fixed quoteYou get a written scope and a price for the job. No hourly meter.
- Build and testWe set everything up and test it end to end with real submissions.
- HandoffWe walk you and your team through it. Everything stays in your accounts.
- SupportNeed a tweak later, or a new form connected? Just ask.
Who it's for
Is this a fit?
- Service businesses losing leads between the website and the person who calls them back
- Owners who want every lead in one spreadsheet instead of five inboxes
- Sales-driven teams that need fresh lead lists for their market
- Anyone paying monthly for tools they're not sure they use
It also fits naturally with a new website build: forms, booking, and lead tracking are wired in from day one.
Pricing
How it's priced
Automation work is quoted per job, after a quick look at your current setup. Small jobs, like connecting a form to a Google Sheet, are quick. Bigger projects, like a full CRM setup with lead lists, are scoped and priced up front.
You'll know the full price before anything starts.
Where we work
Around Knoxville, and remote
We set up automation for businesses in Knoxville, Farragut, Maryville, Oak Ridge, and Powell. Most of this work happens remotely, so we also help businesses in Dallas–Fort Worth, Oklahoma City, and beyond.
See it in action with Transcending Personal Training and our other case studies.
FAQ
Questions we actually get
We don't push one brand. We help you choose a CRM that fits your size, budget, and how your team works, then set it up and connect it to your website.
Yes. Every submission lands in a shared Google Sheet the moment it's sent, so your whole team sees new leads right away.
We only collect publicly available information, and only from sites that allow it. We check each site's robots.txt file and terms of use first. If a site says no, we skip it.
Lists of the specific businesses most likely to buy from you. For a pool service client, we built a list of every resort, hotel, and property in their area that mentions a pool.
Yes. You can have professional email on your own domain without a monthly per-person fee.
No. Most automation works with your existing site. If your site can't support it, we'll tell you.
It's quoted per job after a quick review. Small connections are quick, and full CRM setups are scoped and priced up front.
Yes. Every sheet, account, and tool we build stays in your name, with no subscription to us.
Next step
Stop losing leads between
Stop losing leads between
the form and the phone.
Tell us how leads come in today. We'll show you where they're slipping through and what it costs to fix.