A Complete Digital Rebuild for a Word‑of‑Mouth Roofing Company
Synergy Digital Lab took over Osuna Roofing’s digital presence with one goal: turn a referral-only roofing business into the ranked result for local roofing searches. The site was rebuilt hand-coded and moved onto fast, owner-controlled hosting — every file in the owner’s hands.
From there, the work turned to local search and paid leads: structured location targeting, a Google Business Profile aligned with the site, and ad campaigns pointed at storm-season searches. Every month, the owner gets a ranking report — and on average, target keywords sit in the top five.
Website Redesign
The old presence couldn’t convert the traffic the brand earned by reputation. The rebuild is hand-coded — no builders, no bloat — loads in under half a second on a phone at a job site, and puts the quote form one tap away.
Hosting
The site moved to fast, owner-controlled infrastructure with zero downtime. Redirects mapped one-to-one, load times cut, and the owner holds every file — zero lock-in.
Local SEO
Service and location pages structured for the searches that produce roofing jobs, paired with Google Business Profile cleanup. Target keywords rank in the top five on average, verified in the monthly ranking reports the owner pays from. No vanity metrics, just positions.
Meta Ads
Alongside organic, we run ad campaigns for Osuna — creative and targeting built to put the crew in front of homeowners right when storm damage hits. Paid fills the gap while organic compounds, and both report into the same monthly numbers.
